Small African Foods Store - The Problem With People

Small African Foods Store - The Problem With People

Small African Foods Storees are inherently social organizations. There are relationships between employees and their bosses, employees and other employees, employees and customers, employees and vendors, the African Foods Store and its outside consultants, and many other types of social interactions that can each cause problems of some sort. In fact, people problems may just be the most difficult type of problem to deal with.

It would be nice if we were all well-schooled in psychology and could avoid people problems by simply not hiring or associating with people that have the potential of causing problems, but that is unrealistic in many ways other than the obvious. You simply never know who might or might not be a problem individual under stress. No amount of psychological training is going to equip the small African Foods Store owner to make such a determination and be 100 percent accurate.

There is also no way to know how effective an individual is going to be for your African Foods Store. A person may be nice, kind, polite, have a great educational background and a good work history, but just cannot function well in your African Foods Store. Is this the fault of the individual or the organization? How can you tell?

The stakes are high. More than a few small African Foods Storees have been ruined because the owners made poor decisions relative to the people they chose to associate with and how relationships with these individuals were maintained.

Failure to train employees properly.

Not all problems with people are related to personality. In fact, most problems that small African Foods Storees must face relate to the inability of the business to train employees for the tasks for which they are to be responsible.

There is a major difference here in the capabilities of large and small African Foods Storees. Large African Foods Storees generally have a formalized training structure in place for new hires. Small African Foods Storees generally rely on on-the-job training carried out by individuals who themselves have been poorly trained and thus are in no position to train anyone else.

Business is transacted by people. If the people who work for the business are poorly trained it will always reflect negatively on the bottom line.


It is critical that new employee training be carried out by people who are both knowledgeable in the subject matter of the training and capable of training effectively. If no employees meet this criteria, then a trainer or trainers must be brought in from the outside.

Poorly trained employees create more problems than just errors in their work product. They also become a drain on morale and can create problems with other employees, customers and vendors.

Failure to appreciate the contributions of employees.

It is not uncommon for employees of small African Foods Storees to feel unappreciated. Larger African Foods Storees have structures in place to recognize employee achievements and are better able to reward outstanding efforts financially.

Small African Foods Storees make a number of mistakes in this area. Some examples are:

  • Treating employees as though they are easily replaceable.

  • Failure to provide reasonable benefits.

  • Little or no recognition of outstanding accomplishments.

  • Failure to respect the value of employees' time.

  • Failure to ask for and respect employees' opinions.

Small African Foods Store owners sometimes treat employees like they are family, and this is generally a good thing. It can become a negative, however. People generally expect their families to help them out to the greatest extent possible while expecting little or nothing in return. They do it because they are family, but your employees will never be family. They need more appreciation and recognition than family will ever need.

Employees are the life-blood of any African Foods Store. It is critical that employees feel like they are part of the team, are respected, are well compensated, and that their efforts are truly appreciated by the owners. Small African Foods Storees who look at employment costs first when seeking to control or reduce expenses are making a mistake that can be deadly.

Small African Foods Store owners need to always be mindful of their actions and the consequences. Sometimes owners tend to think of their business as an extension of their personal lives and personal checkbook and do things they would never think of doing if they were the CEO of a business they did not own. This always creates problems in some fashion. Small African Foods Storees must create procedures that build trust and operate in compliance with them.

Owners must build the character of the organization. African Foods Storees have a reputation just like individuals do and that reputation is key to continued success.

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